Emily on Emily on Emily
Emily Dawn Long on dressing Geese's Emily Green for SNL.
Good morning everyone. Welcome to the Feed Me Mile High Club, where I write my letter from a plane. Thank you [REDACTED AIRLINE] for the Wi-Fi. (I’m working on an airline partner this year.)
I’m excited to hang out with about 100 of you in San Francisco tonight. Tomorrow’s letter will be a West Coast edition. If there’s anything you’d like me to include (such as fond memories of Taix), reply to this email or hit the Feed Me Tip Line.
Today’s letter includes: Where Kendall Jenner went to dinner last night after shooting The Tonight Show, all of us are now connected by the microbiome in the carpet at Mansions, New York City teenagers have their own version of The Wing, an advice column on Substack worth celebrating, and EMILY DAWN LONG on dressing Geese for SNL.
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Emily (Sundberg) on Emily (Dawn Long) on Emily (Green)
Emily Dawn Long was on SNL on Saturday night. Kind of. Emily Green, guitarist for the band Geese, was wearing designer Emily Dawn Long’s green zip-up and Dammit Janet dress. I spoke to Emily (Dawn Long) last night about how she gets her clothes on the bodies of so many interesting people, and what her plans are for the rest of the year.
ES: Kendrick… Joe Jonas… Geese. Musicians really love Emily Dawn Long. Why do you think the brand has resonated with them? Or in this case, with Geese?
EDL: Oh yeah, I have dressed everyone. So many musicians. I think it’s because the brand is so wearable, but says something subtly. Tyla, Royel Otis, Zsela, Peso Pluma, Reneé Rapp, Paramore, The Marías… the list goes on. Jay-Z just did a big pull.
ES: I love Royel Otis. How did your relationship with Geese begin?
EDL: I’ve just been obsessed with them the whole summer after my finance boy intern (lol) showed me their music in the studio. And then I went to all three Geese shows in New York and just randomly got connected with someone on their team who reached out and said Emily was a fan, and vice versa, obviously. I’m very informal, and I like to get to know someone I’m working with, so we thought it would be easier if she came by the studio. And we just vibed and hung out for like 2.5 hours. It was so great. We had a lovely Friday, just being girls and trying on clothes and talking about what’s missing from our daily wardrobes. I’m constantly learning from my peers and my customers. It’s what drives me.
ES: Were any parts of the pieces custom?
EDL: I make random stuff all the time — so yes, Emily has some one-off pieces that only she will have. A polka dot dress for tour and a top. And a new vintage tee that no one has seen yet.
ES: What do not enough people know about Emily Dawn Long (brand or person)?
EDL: I’m starting to realize that because of how I present the brand and how quickly I put out ideas, people often assume EMILY DAWN LONG is a bigger operation than it is. It’s very small and hands‑on—I’m involved in every step and we only make 100 of any design. That perception is deliberate: it lets the brand feel polished while staying independent. It creates real rarity and value for customers, and it also means I can pivot creatively and respond directly to feedback. Which I love.
ES: What will we see from you this year?
EDL: A lot more. I don’t rush anything - I wear-test my pieces for months or years before showing them to the public or putting them into production. But I want to touch everything. A bridal collection, swimwear, denim, outerwear, more hats, more knitwear and more furniture!
I’ve been designing my new MEN’S SHOWROOM that will be opening in a week. I’m calling it the blue room. It kind of feels like you’re in your Japanese grandfather’s closet, but if he was an archivist of textiles.
I originally went to school for interior design. I worked at a wallpaper store in high school (I helped designed Phaedra from The Real Housewives of Atlanta’s basement when I was 17 lol) so the spaces I build, my studios, the showrooms — they’re so fun. Anyone who knows me knows I’m obsessed with textiles and interior design. All my spaces are insanely thought out. I have a lot more furniture pieces I want to explore this year.
Vanity Fair profiled Peter Rahal, the founder of David Protein. Rahal’s story is one of ruthless ambition, momentum, and hunger – the American dream. The profile details how he once fired his mom, cut off his longtime friend’s brand from accessing an essential ingredient (“EPG is not a commodity; it’s a proprietary ingredient. Their naivety is not my fault”), battles with internal rage which he calls “masculine warrior energy,” and how his wife wants him to get into politics. David has advertised with Feed Me before. I think it’s an impressive business and I respect Rahal as an entrepreneur. The brand also sent me a vibrator last week to promote their new campaign with Julia Fox, which implies that David bars are as good as an orgasm.
EMILY SUNDBERG@Emily_SundbergDavid Protein sent me a vibrator and alluded to their protein bars being orgasmic. Thanks @PeterRahal
4:31 PM · Jan 12, 2026 · 123K Views27 Replies · 3 Reposts · 164 LikesI have important news for every woman who reads this letter and loves Christmas decorations, random $300 trousers from The Row, and incredible workout clothes from brands they’ve never heard of: TJ Maxx is opening a 40,000 square-foot store in Herald Square.
